Amazon Stock & Shipping Tracker

The Amazon Stock & Shipping Tracker is designed to help Amazon sellers maintain clear visibility over stock levels, inbound shipments, and delivery timelines.

Want to get started right away? Use our free Google Sheets template

Amazon page
Amazon page
Amazon page

Get started with our ready-to-use template…

Just duplicate the Amazon Stock & Shipping Tracker and get essential insights to manage your stock and shipments efficiently.

🚀 Fastest / Prime delivery to see the quickest shipping option available for each product.
📦 Normal delivery to track standard shipping times and detect any delays.
Availability to know whether each product is in stock or out of stock.
💲 Price to follow current selling prices and compare them with competitors.
🏆 Buy Box winner to see which seller currently holds the Buy Box.

Tracking these metrics gives you a clear view of inventory and delivery performance, helping you act promptly on low-stock items, anticipate delays, and ensure products remain available for customers.

…or design your own Amazon Stock & Shipping Tracker

You can also create a fully customized version of the Amazon Stock & Shipping Tracker tailored to your specific needs, tracking only the metrics that matter most for your business and workflow.

Step by step

Install the ImportFromWeb add-on from the Google Workspace Marketplace and follow these easy steps:

Open a new Google Sheets and activate ImportFromWeb

To activate the add-on, go to Extensions > ImportFromWeb > Activate add-on.

Input the URLs or the ASINs of your listings

ImportFromWeb needs two inputs: a URL and at least one data selector.


You can enter the product URLs directly, or generate them from ASINs using this formula: ="https://www.amazon.com/dp/"&A2 (assuming column A holds your ASINs).

Input the Amazon product selectors

Data selectors specify the exact information you want to pull from Amazon product pages.
Choose the selectors you need from our Amazon product selectors glossary and add them to your spreadsheet.

For this example, we’re using fastest_delivery, normal_delivery, availability and buybox_winner.

This is what your spreadsheet should look like:

Write the =IMPORTFROMWEB() function

Just add this formula: =IMPORTFROMWEB(B2,C1:F1) in C2

Within seconds, you’ll get the data for the first listing.

Scale the collection process

Once you’ve added the $ symbols around your data selectors in the formula, drag it down to the last row:
=IMPORTFROMWEB(B2,$C$1:$F$1)

You can now monitor your listings, keeping track of delivery times, Buy Box winners, availabilty and other key data directly from your spreadsheet.

Protecting sales through better stock and delivery monitoring

Shipping times have become increasingly volatile, and customer expectations for fast delivery are higher than ever. A single unanticipated stockout can drastically hurt an ASIN’s ranking and sales momentum. Sellers who implement proactive tracking of stock and shipments often report several percentage points fewer stockouts and improved availability during sales peaks.

Plus, during high-demand periods such as Q4, Prime Day, or seasonal promotions, sellers face two recurring risks: stockouts and shipping delays. Both can lead to lost sales, reduced Buy Box share, and lower overall visibility.

The Amazon Stock & Shipping Tracker addresses these challenges by transforming scattered operational data into actionable insights.

By centralizing fastest delivery, normal delivery, availability, and Buy Box winner data in a single spreadsheet, the tracker gives you a clear view for each listing

  • Monitor delivery times – the “Delivery Time in Days” column shows the earliest delivery date and highlights listings with long or unexpected delivery times, helping you identify issues and act before they affect customers.
  • Track product availability – quickly identify listings with low stock, helping you plan restocking or production to prevent actual shortages.
  • Follow Buy Box performance – understand which sellers are winning the Buy Box and optimize listings accordingly.

Want to get started right away?
Try now our Amazon Stock & Shipping Tracker template on Google Sheets!

Who is it for ?

  • Amazon sellers and brands
    Ideal for sellers managing multiple products without a full logistics system. The tracker helps them anticipate stockouts, monitor delivery performance, and maintain smooth sales operations.
  • Supply chain & operations managers
    Provides a consolidated view of inventory, inbound shipments, and delivery timelines, enabling managers to prioritize actions, prevent delays, and optimize warehouse workflows.
  • Marketplace managers / Growth teams
    Allows teams to monitor delivery performance and stock availability, ensuring promotions and campaigns run smoothly while maintaining Buy Box eligibility.
  • Ecommerce Consultants & Agencies
    Gives consultants actionable insights on inventory and shipping trends, helping them advise clients on restocking, pricing, and operational improvements.
  • Customer Support / After-Sales Teams
    Enables support teams to provide accurate delivery information to customers, proactively handle delays, and reduce order-related inquiries or disputes.