The Amazon 3P Sellers Tracker lets you identify sellers, track prices, and monitor key seller details to get full visibility on specific product listings.
To help you get started right away, you can use this free Google Sheets template to extract all the offers for 1 specific listing or this template to track 3P sellers activity on multiple listings.
Simply copy one of our Amazon 3P Sellers Tracker template, input an ASIN or a list of ASINs, and within seconds you’ll get:
🛍️ Sellers name to identify who sells each product 💸 Sale price per seller to monitor pricing 🔗 Direct product link for quick access to every ASIN you track 📦 Sellers offer types to see if items are sold as new, used, refurbished… 🏷️ Sellers types to know if it’s FBA or FBM 🔍 Sellers link to open each seller’s profile in one click
Track who sells your products, at what price, and how.
You can input the product URLs directly or build them using the product ASINs: =”https://www.amazon.com/dp/”&A2 (where column A contains all your ASINs).
The function’s “compare” option ensures that the results for one product are all kept within the same row, without spilling over: =IMPORTFROMWEB(A2,B1:C1,"compare")
On Amazon, third-party (3P) sellers can have a significant impact on a brand’s pricing, visibility, and reputation — often without direct oversight. Tracking their activity is essential to detect unauthorized resellers, identify pricing inconsistencies and ensure product listings reflect your intended brand positioning. Without structured data, this monitoring is time-consuming, incomplete, and reactive.
The Amazon 3P Sellers Tracker provides clear, structured data on third-party seller activity across any Amazon listing — directly in Google Sheets.
These tools enables brands and analysts to identify who is selling their products, at what price, and under which conditions. It extracts key seller information such as names, prices, offer types (new, used, refurbished), fulfillment methods (FBA, FBM), and includes direct links to product pages and seller profiles for verification or further research.
Built on the ImportFromWeb add-on, this solution requires no technical expertise. A single formula in Google Sheets provides real-time access to reliable Amazon seller data — ready for analysis, reporting, or internal monitoring processes.
We’ve designed an easy-to-use template. Make sure you have installed and activated ImportFromWeb in your Google Sheets.
Brands and manufacturers protecting their presence on Amazon Track every seller offering your products. Identify unauthorized resellers, monitor pricing violations, and maintain control over how your catalog is distributed.
Retailers and distributors monitoring product Gain full visibility into who’s reselling your SKUs. Detect grey market activity and ensure your distribution policies are respected.
3P sellers analyzing competitive landscapes Understand who else is selling on the same ASINs. Compare pricing strategies, seller types (FBA/FBM), and offer conditions to stay one step ahead.
Agencies and consultants managing multiple Amazon accounts Streamline reporting for clients by tracking sellers across hundreds of listings. Deliver actionable insights with a scalable Google Sheets-based workflow.
Pricing, compliance, and marketplace operations teams Automate the tracking of seller data at scale. Support decision-making with up-to-date, structured data on sellers, prices, and offer types—without manual effort.
