To help you get started right away, you can use this free Google Sheets template
In today’s digital age, online reviews and ratings play a crucial role in shaping a company’s reputation and influencing consumer decisions. Ratings on Google Maps places are crucial for businesses as they provide valuable insights into customer satisfaction and reputation.
With our ready-to-use solution, you can extract and monitor this valuable data, gaining insights into customer satisfaction and feedback.
Identify top-performing businesses, track competitors, and benchmark your own ratings against industry standards. Understand customer sentiments, pinpoint areas of improvement, and make data-driven decisions to enhance your brand’s reputation.
Using the ImportFromWeb add-on and the function it adds to Google Sheets, you can extract Google Maps Places ratings in bulk without technical knowledge!
What you get?
With =IMPORTFROMWEB(), you extract business ratings from Google Maps with the following data points:
- ratings
- number of reviews
See all available Google Maps data selectors
First of all, make sure you have installed the ImportFromWeb add-on from the Google Workspace Marketplace.
Then, just follow these easy steps:
Open a new Google Sheets and activate ImportFromWeb
To activate the add-on, go to Extensions > ImportFromWeb > Activate add-on.
Input the Google Maps places URLs
ImportFromWeb requires 2 parameters: a URL and one or more data selectors.
Copy the Google Maps Places URLs to your spreadsheet (make sure it respects the following format: https://www.google.com/maps/place/xxxxxxxx)
Input the Google Maps selectors
Data selectors describe the specific content you want to import from Google Maps Places.
In this case, you’ll need the name, ratings, and reviews_count. You can find the full list in our Google Maps selectors glossary.
This is what your spreadsheet should look like:
Write the =IMPORTFROMWEB() function and extract business ratings
Just add this formula:
=IMPORTFROMWEB(A2,B1:D1)
Within seconds, you’ll get the data for the first place.
Scale the collection process
After adding the $ symbol around the data selectors, drag the formula down to the last row:
=IMPORTFROMWEB(A2,$B$1:$D$1)
We’ve designed an easy-to-use template.
Make sure you have installed and activated ImportFromWeb in your Google Sheets.
More Information
Frequently Asked Questions
Can I extract emails from Google Maps using IMPORTFROMWEB?
No, Google My Business pages or profiles on Google Maps do not typically contain email addresses. Consequently, IMPORTFROMWEB does not directly facilitate email extraction from Google Maps.
However, there are two alternative methods available:
- Using IMPORTFROMWEB: once you have extracted the domain name from Google Maps (with the “website” selctor), you can build another ImportFromWeb formula with the “emails” generic selector:
=IMPORTFROMWEB("https://www.example.com", "emails")
- Using IMPORTFROMGOOGLE with a Boolean Search: input a boolean search to potentially find email addresses. For example:
=IMPORTFROMGOOGLE("your query @gmail.com", "emails")
We’ve also made a ready-to-use template to collect emails from the website associated to the Google My Business account.